Kirkland Diapers vs Huggies Diapers
Kirkland diapers vs Huggies diapers: How does the store brand from Costco, one of the biggest wholesale stores, stack up to a hugely popular name brand? We’ll go through the key differences and similarities for both brands, complete with testing! This guide will help you understand the differences between Kirkland Signature Supreme diapers and Huggies.
Kirkland diapers are similar to Huggies. Both are very absorbent and fit snugly to hold in the mess. But Kirkland diapers don’t have a pocketed waistband, absorb 30% less, and bunch up more when they are wet. That being said, they work really well for many babies!
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To sum up the ridiculous amount of research and data I’ve collected after using over 200 diapers from each brand:
- Huggies are great if you want every bit of protection for your baby
- The pocketed waistband prevents blowouts- Kirkland diapers don’t have this!
- Huggies absorb 30% more than Kirkland
- Huggies are reasonably priced on Amazon – click here for the best price!
- That being said, Kirkland diapers are awesome!
- They absorb a lot (just not quite as much as Huggies)
Of course, since I’m a nerd, this post is full of comparison pictures and testing of Kirkland diapers vs Huggies diapers for size, fit, absorbency, construction, and more. So keep reading if you want the nitty gritty report!
Table of Contents
- 1 Secret Tip: Who makes Kirkland diapers? Who makes Huggies Diapers?
- 2 Secret Tip: Kirkland Supreme Diapers are old versions of Huggies
- 3 Costco’s Kirkland Signature Supreme Diapers vs Huggies Little Snugglers
- 4 Diaper Tabs: Tie – they are nearly identical!
- 5 Diaper Pattern & Design: Huggies
- 6 Fit: Huggies are better
- 7 Best Absorbency: Huggies
- 8 Huggies and Kirkland Diaper Ingredients
- 9 Where are Kirkland diapers made? Where are Huggies made?
- 10 To sum it up: How are Kirkland diapers vs Huggies diapers different?
- 11 Best price: Kirkland diapers by a very narrow margin! But Huggies are worth the slight increase!
- 12 New Kirkland Diapers 2021: Did Costco update their diapers?
- 13 New Kirkland Diapers 2020: Did Costco update their diapers?
- 14 Conclusions: Kirkland diapers vs Huggies diapers
- 15 PS: Bonus! A sort of defective Kirkland diaper!
Secret Tip: Who makes Kirkland diapers? Who makes Huggies Diapers?
First, before comparing the two types of diapers, let’s start at the very beginning, all the way back at the diaper factories. Who makes Kirkland diapers? And who makes Huggies diapers? The answer surprised me! Kimberly Clark manufactures both Huggies and Kirkland diapers! (source)
For years, Costco asked Kimberly Clark and Procter and Gamble (who makes Pampers) to develop a private label diaper that they could sell under the Kirkland brand name. And Kimberly Clark agreed! That’s why Costco sells Huggies and not Pampers- due to their agreement with Kimberly Clark.
Related post: Considering Pampers instead of Huggies? Click here for my review of Pampers versus Kirkland diapers.
Secret Tip: Kirkland Supreme Diapers are old versions of Huggies
So knowing who makes Kirkland diapers makes this comparison a lot easier! According to several different websites, Kirkland diapers are the previous generation of Huggies diapers (source 1, 2, 3)! Up front, that tells us that if you are comparing Kirkland diapers vs Huggies diapers, they’re already pretty similar! And you’ll see shortly that they sure look almost identical! Reading Costco diaper reviews, you’ll see parents claim that Kirkland diapers are just as good as Huggies. And now you know why!
Costco’s Kirkland Signature Supreme Diapers vs Huggies Little Snugglers
The other thing I’d like to clear up is what brands we are reviewing here. I’m comparing Kirkland Signature Supreme diapers to Huggies Little Snugglers. Those are quite a mouthful, so I’ll simply call them Kirkland vs Huggies from here on out.
Kirkland is Costco’s store brand. Huggies is a premium diaper brand that is neck and neck with Pampers for brand-name recognition. Many hospitals use Huggies on newborns. Now that we have some background, on to our comparison of Kirkland diapers vs Huggies diapers!
Diaper Tabs: Tie – they are nearly identical!
Tab Sturdiness: Tie
I unfastened and refastened the tabs on a Kirkland diaper and Huggies diaper ten times, and both still held well. The area where I fastened the diaper looked a little raggedy, but both brands still held up just fine. The material feels the same on both types of tabs.
Tab Fastening Power: Tie
Both Huggies diapers have what they refer to as “double grip strips” or “secondary fasteners” to help hold the diapers on. That means that in addition to the normal velcro- like diaper tab, they also have a purple area on the outside of the diaper waistband to hold the tabs in place- check out the picture below. The secondary fasteners don’t feel sticky to the touch, but the diaper material sticks to them very well.
Update for 2021: Kirkland diapers no longer have purple double grip strips!
This gets more and more important the older your baby gets- they’ll be more likely to try to take the diaper off or be crawling around doing something that might make it come off! Every little thing that helps it stay on is a plus!
Diaper Pattern & Design: Huggies
You might think the prints on the diaper don’t make the diaper better or worse. But surprisingly, they do in a few ways. First, the Kirkland diapers have a a bright red circle with the diaper size right in the middle of the back of the waistband. When you’re changing your baby’s diapers, you can see it through the diaper. I always think the diaper leaked or something got on the back of the diaper when I notice it.
Second, the Kirkland diapers don’t have a size up indicator like the Huggies diapers do. Check out the image below- understanding when to go up a diaper size will prevent leaks, blowouts, and make your baby more comfortable.
As for the prints, the Kirkland Signature Supreme diapers have bright and fun animal- themed prints, with two different designs in each box. The size 3 diapers have a monkey. The Huggies currently have a more subtle Winnie the Pooh design in blue, red and gray.
Related post: Want more info on Huggies Diapers? Learn about the differences between Huggies Little Movers and Little Snugglers in my post here!
Wetness Indicators: Tie
Both Kirkland and Huggies have yellow lines that turn blue to show when there is moisture in the diaper. They both appear to be the same length and thickness, so I rate this a tie.
Outside Feel: Tie
Both feel about the same, pretty soft!
Fit: Huggies are better
Both Kirkland and Huggies have really great elastic around the legs and waist, so they fit a wide variety of babies very well. My baby has very fat legs and I’ve never had a leak out the legs with either of these brands. (Related post: Suffering from diaper leaks and blowouts? Read my tips here! )
Related post: Compare Target and Costco’s diapers in my post here!
How do Kirkland vs Huggies compare for bulkiness? Unfortunately, both brands tend to sag down between your baby’s legs. Personally, I think it makes more room to contain poop, but they do look pretty saggy. Other brands, like Pampers, fit more snugly around the butt. (Read my comparison of Pampers and Huggies here!)
Leg Cuffs: Tie
The leg cuffs on both brands are identical. They both hold snugly against your baby’s legs!
Both diapers have great elastic waistbands that hold the diaper on snugly.
However, the waistbands between Kirkland and Huggies are different. Kirkland has elastic that holds the diaper on snugly. Huggies has the same elastic and is like a little pocket. It will catch and prevent diaper blowouts up the back. It will save you from washing outfits and sheets. To me, having this extra protection from Huggies is worth the very slightly higher price!
Best Absorbency: Huggies
Now, I’ve never had a leak due to a diaper being too full of pee. But, of course, I wanted to test the absorbancy of Kirkland vs Huggies diapers.
So, I added some blue food coloring to water, and added water to each type of diaper, one tablespoon at a time (one tablespoon is about 15 ml). This isn’t totally accurate since who knows just where in the diaper your baby is peeing, so I’m open to suggestions for a better test if you have ideas!
The Kirkland diaper held 63 tablespoons of water! That’s about 4 cups, which is 32 ounces or a quarter of a gallon! For the metric users out there, that’s 930 ml,or nearly a liter of water. It’s nearly 2 full Solo cups worth!
The Huggies diaper kept going! I was able to add 83 tablespoons, which is 5.25 cups, about 42 ounces, or about ⅓ of a gallon! Again, for the metric users, that’s 1474 ml.The Huggies diapers held about 32% more than the Kirkland diapers.
That’s amazing to me that the diapers can hold that much volume!
As for the dryness, I patted the diapers with a paper towel throughout the test. As the diapers got fuller, they absorbed the water more slowly, so they were more likely to be a little damp. But even after 36 tablespoons of water (over 2 cups), after waiting for one hour, the paper towel came away dry from both types of diapers. That means that even if your baby pees a lot during the night and you don’t change them right away, their skin will stay dry. Dry skin means less diaper rash.
So at the end of the day, both diapers hold a ton of liquid, which is great! But Huggies holds about 32% more.
Huggies and Kirkland Diaper Ingredients
Huggies are not manufactured using elemental chlorine bleaching, and do not contain latex or fragrances.
Kirkland diapers packaging only mentions that they are hypoallergenic and do not contain natural rubber latex. This information was not readily available on Costco’s website, but you can read it on the back of the box.
Therefore, Huggies wins this round. They have clearer labeling about their ingredients that is more accessible to parents and their diapers have fewer potentially harmful or irritating chemicals.
Where are Kirkland diapers made? Where are Huggies made?
Kimberly Clark makes both Huggies and Kirkland Supreme diapers. Both brands are made in the United States. This information is also available on the diaper packages.
To sum it up: How are Kirkland diapers vs Huggies diapers different?
If the two diaper brands are almost the same, what are the big differences?
- Huggies have a pocketed elastic waistband. Kirkland waistbands are just elastic
- Huggies have better patterns and designs than Kirkland, letting parents know when to go up a diaper size
- Huggies hold about 32% more liquid than Kirkland.
- When they are wet, Huggies tend to stay flatter and Kirkland tend to curl up
Now that we know how the properties of Kirkland diapers vs Huggies diapers compare, let’s look at what most parents are concerned about: the price!
=Related Post: Have a Sam’s Club membership? Find out if Member’s Mark diapers are right for you!=
Best price: Kirkland diapers by a very narrow margin! But Huggies are worth the slight increase!
The price depends where you buy. Huggies prices vary, depending on where you purchase them. Check the price of Huggies by clicking the links: Amazon, Target, or Costco. Costco even had a deal going on while I was writing this article – $9 off each box of Huggies, plus free shipping if you ordered them online.
Doing a quick comparison, this was only $1 more for a whole box of Huggies when compared to the same size box of Kirkland diapers. To me, it’s worth the very slightly higher price for the pocket on the back to prevent blowouts
As for Kirkland diapers, that leads us to…
Secret Tip! You can buy Kirkland diapers on Amazon
Yup. I thought I’d have to be a Costco member to buy their brand of diapers. Turns out, you can buy Kirkland diapers at a Costco store or on Costco’s website if you’re a member. Or, check the price of Kirkland Diapers on Amazon!
New Kirkland Diapers 2021: Did Costco update their diapers?
Costco made minor changes to Kirkland diapers in 2021. They no longer have the purple double grip strips! I haven’t noticed other differences.
New Kirkland Diapers 2020: Did Costco update their diapers?
Costco rolled out their new Kirkland diapers in early 2020. The new Costco diapers look different from the older ones. However, the changes are completely cosmetic. The new Kirkland diapers released in 2020 have more modern patterns and now have size up indicators.
Conclusions: Kirkland diapers vs Huggies diapers
Personally, I’ve found that both Kirkland and Huggies diapers work great for me and my baby. Since Kirkland diapers are a little cheaper, they’re my top choice right now! However, Costco is kind of out of my way, so I do buy Huggies when I’m not able to get to Costco. What experiences have you had with Kirkland vs Huggies diapers? What other brands would you like to see reviewed?
PS: Bonus! A sort of defective Kirkland diaper!
I picked out a Kirkland diaper and Huggies diaper to compare the tabs, and was really confused when I looked at the Kirkland diaper! It actually had two tabs on one of the sides!
Looking more carefully, I saw the top tab was sewn into the waistband, so I couldn’t use it. But Kirkland helpfully added another tab so that there was a usable one! I actually did put this diaper on my baby and didn’t have any issues besides that it was a little weird to fasten.
Have more questions about diapers? Check out my related posts:
- Disposable Diaper Brand Comparison
- What’s the Average Cost of Disposable Diapers Per Year?
- How to Prevent Diaper Blowouts
- Pampers vs Huggies Diaper Reviews
- The Five Best Diaper Pails for Odor Prevention